“Branching further into the smart home category is a natural extension of our business, and we are proud to partner with Walmart to make the experience simple and affordable.”Ī select number of the new products are available to purchase today on and. “As the #1 selling smart TV in the U.S., the Roku platform is used by tens of millions of households, and now we’re extending our ecosystem to include devices and services to power the modern smart home,” said Mustafa Ozgen, president, Devices, Roku, in a statement.
Roku’s new smart home devices include floodlight cameras, indoor/outdoor cameras, 360° indoor cameras, video doorbells, smart light bulbs, light strips and both indoor and outdoor plugs. A Roku spokesperson told TechCrunch that “this is just the first step for Roku Smart Home,” and indicated more smart home products will launch in the future. The company missed Wall Street’s expectations last quarter when it reported total net revenue of $764 million. The move makes sense for the company and is a pretty obvious one, given that Roku is looking for ways to increase its sources of income. Roku building out its home technologies is significant for the company as rivals Google and Amazon have dominated the competitive connected home space for years. The company also launched a Roku Smart Home mobile app and a security camera subscription service. Roku’s newest venture goes beyond your TV screen: The hardware company just announced Roku Smart Home, a new lineup of devices including security cameras, video doorbells, smart lights and voice-enabled smart plugs.
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